Mitchell Tenpenny

Mitchell Tenpenny Selected for Multi-Genre, Global Vevo DSCVR Program

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Photo credit: Courtesy of Vevo

Riser House/Columbia Nashville rising talent Mitchell Tenpenny has been tapped to showcase his country grit and soulful side in two edgy, band-backed videos for “Alcohol You Later” and “Telling All My Secrets,” the title track from his upcoming project, live now on Vevo.

The videos feature Tenpenny’s guitar playing and distinctive vocals against a soulful groove from his stripped-down band.

Vevo has a long history of helping emerging artists through their DSCVR program, creating unique content that brings their music to life visually and provides a catalyst for exposure to new audiences. Past alumni iof Vevo’s DSCVR series include Sam Smith, Alessia Cara, Maggie Rogers, and Jorja Smith.

With a career poised to skyrocket, Tenpenny is set to release his debut album, Telling All My Secrets on Dec. 14. The Nashville native with an outlier’s tenacity is celebrating his first RIAA Gold-certified single with “Drunk Me,” which is ready to enter the Top 10 and currently resides at No. 12 on Mediabase/Country Aircheck and No. 11 on BDS Billboard Country Airplay charts. The song has surpassed 500,000 certifiable units in the U.S.

And Vevo isn’t the only tastemaker touting Tenpenny’s unique style. Billboard also predicted his  breakout success noting, “Whether it’s the desperation in ‘Drunk Me,’ the acidic revenge in ‘Bitches’ or the lack of self-control in ‘Alcohol You Later,’ he approaches a microphone with a biting ferocity.”

Mitchell Tenpenny is a rugged individualist who operates with confidence in the space between contradictory themes. He’s an authentic, fearless songwriter and performer penning hits and touring with Maren Morris, Jake Owen, Brett Young, Lynyrd Skynyrd, and Dustin Lynch among others. He has already been tapped as an opener on Old Dominion’s Make It Sweet Tour. Multiplicity is also reflected in his diverse musical taste and soulful vocal delivery, which is gaining an ardent audience. His Top 15 single “Drunk Me” has amassed more than 91 million on-demand streams at the astonishing rate of more than 3 million a week, securing “Drunk Me” as the highest-charting debut single on both Billboard and Mediabase /Country Aircheck country charts. His total career audio/video streams exceed 110 million across various platforms.

For more information, visit mitchell10penny.com.

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