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Archive for the ‘Miranda Lambert’ Category

Top Country Tweets of the Week January 19th-24th

dierks bentley tweet

  1. @DierksBentley ·  congrats to @blakeshelton #BlakeOnSNL… he killed it! …wonder if my jake is actually a wishing boot too?! Hmmmm

brad paisley tweet

  1. @BradPaisley ·  Phew. My fanny pack just barely made the cut here…#kisscountrychilicookoff
  1. @blakeshelton ·  And also i now have the power to go down on myself!!!!
  1. @mirandalambert · Happy @nbcsnl day @blakeshelton! You were made for this. One of the funniest people in the world. And a true entertainer. I (heart) you BS!
  1. @chuckwicksmusic ·  Mud fest at the Dog Park today..

5.@bretteldredge  ·  Red bull was a bad choice….I feel like a flying squirrel

martina tweet

  1. @martinamcbride ·  My breakfast view. #stthomas #countrymusiccruise http://instagram.com/p/yI6lrJk5qZ/

the band perry tweet

  1. @thebandperry ·  Lost our Scout today. Sleep well old friend.
  1. @CharlieDaniels ·  The world is awash with false prophets and anybody who portrays Jesus as anything less than the Son of God is one Guard your heart.

carrie underwood tweet

  1. @carrieunderwood ·  Pregnancy perk: using my belly as a tabletop for my snacks! Nom nom nom…

Miranda Lambert Partners with Ram Trucks

FCA US LLC Ram Trucks Miranda Lambert

Miranda Lambert is joining the Ram Truck brand in a new marketing initiative launching this week along with a custom “Roots and Wings” song Lambert wrote exclusively for the campaign.

The campaign includes television, print, digital, social media and long-form video elements and is the next phase of the partnership between Lambert and Ram first announced in November. The new creative, breaking this week on various network and cable channels, coincides with Lambert’s current “Certified Platinum Tour” and includes cross-promotion and branding at many concert venues.

“Ram has become the fastest growing truck brand by challenging the status quo, and our partnership with Miranda Lambert does just that,” said Olivier Francois, Chief Marketing Officer, FCA – Global. “Building a new marketing campaign around the hugely successful and popular country music artist, and her original song inspired by the characteristics of our brand, is a first for Ram. It is courageous, just like Ram and Miranda. It will broaden the appeal of both of our brands beyond our core audiences as we connect with our respective fans in new, meaningful ways.”

Lambert’s story is creatively told through live action video combined with illustrations, animation and vintage styling. Many of the landscapes are actual locations that are part of Lambert’s life and all of the featured still photos are her personal family photos. “Roots and Wings” is the soundtrack of the television spots and the brand’s trademark “Guts. Glory. Ram” visuals close the spots.

“I am very inspired by what the Ram brand stands for – being who you are, working hard, staying true to your roots,” Lambert said. “I wanted to write a song that would represent all of those things. ‘Roots and Wings’ is personal to me about where I come from and where I am going. The guys at Ram really made the lyrics come to life with the imagery and I hope it speaks to people the way it does to me.”

“Miranda Lambert is a perfect partner for Ram,” said Robert Hegbloom, President and Chief Executive Officer, Ram Brand, FCA – North America. “In our very first meeting we saw the connections between her core values and those of the Ram Truck brand – common traits like hard working, determined, goal-oriented, tough and a driving purpose to perform brilliantly at the highest levels. She’s been around trucks her entire life, from being born on a farm to owning a ranch now, and she lives her life by her own rules just like so many of our Ram truck owners.”

The first print ad will run in the Feb. 2nd edition of Country Weekly magazine, where Miranda is on the cover.

Lambert and Ram will both share the “Roots and Wings” creative elements, behind-the-scenes video footage and upcoming partnership announcements on their respective social media channels.

The Miranda Lambert and Ram partnership also will be evident at Lambert’s concert venues on her “Certified Platinum Tour” currently underway. The 60-second “Roots and Wings” video will be played just before Lambert takes the stage after intermission and in-venue creative displays will also be visible. The silver Ram 1500 Laramie Longhorn, just like the one Lambert owns, is the Official Truck of the Certified Platinum tour, and will tow Lambert’s Airstream trailer, “Wanda the Wanderer,” to each venue. The truck will also be on display, allowing fans who attend the concerts to post pictures at #RootsWingsRAM for a chance to win a Miranda Lambert and Ram prize pack.

The relationship between Ram and Lambert was announced in November 2014 with Lambert auctioning off a customized Ram Laramie Longhorn truck and personal memorabilia to benefit her MuttNation Foundation. The auction raised nearly $66,000 for the charity whose purpose is to better the lives of shelter animals.

Miranda Lambert Added To GRAMMY® Performance Roster

Miranda Lambert

The latest performers for the 57th Annual GRAMMY Awards® telecast were announced today: GRAMMY® winners Common and John Legend, who will perform “Glory” from the film Selma; country singer/songwriter Miranda Lambert; eight-time GRAMMY winner Usher; and two of this year’s leading nominees, Sam Smith and Pharrell Williams, who are tied with six nominations each. They join previously announced performers AC/DC, Eric Church, Ariana Grande, Madonna, and Ed Sheeran. Taking place at STAPLES Center in Los Angeles, Music’s Biggest Night will be broadcast live  on CBS Sunday, Feb. 8th, from 8 – 11:30 p.m. (ET/PT).

Two-time GRAMMY winner Common is up for Best Rap/Sung Collaboration for “Blak Majik” Featuring Jhené Aiko and Best Rap Album for Nobody’s Smiling.

GRAMMY winner Miranda Lambert has four nominations: Best Country Solo Performance and Best Country Song for “Automatic,” Best Country Duo/Group Performance for “Somethin’ Bad” with Carrie Underwood, and Best Country Album for Platinum.

For more information about The Academy, please visit www.grammy.com.

Top Country Tweets of the Week January 12th-18th

brad paisley tweet

  1. @BradPaisley ·  If @AaronRodgers12 wins today, I will get him a new calf.
  1. @jakeowen ·  Hey girl, you dropped something. My jaw.
  1. @blakeshelton ·  Re-writing my fav @Meghan_Trainor song.. If your tits aren’t movin’ your tits aren’t movin’ your tits aren’t movin’ you ain’t tryin tryin..
  1. @mirandalambert · Me…. What if I made you meatballs for dinner? @blakeshelton …”if you feel froggy , then jump”…

the band perry tweet

  1. @thebandperry ·  HELLOOO?!Happy #Friday!!! #weekend #yesssss
  1. @martinamcbride ·  The drag about playing Florida in the winter is..well..I didnt think I would have 2 get into summer wardrobe for..oh… let’s say…6 months.
  1. @ladyantebellum ·  the amount of channels on TV is out of control. I can’t make a decision anymore without thinking there could’ve been a better choice – ck
  1. @davidnail ·  I like Seattle today. Erin Andrews looks like she’s about to show horses.

carrie underwood

  1. @carrieunderwood · I keep asking him important questions and all he does is shakes his head “yes…” http://instagram.com/p/x8NFFWLqjm/ 
  1. @CharlieDaniels ·  Well,this has turned into a DALLYWHACKER!!!

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