Pandora (NYSE: P) announces ‘Up Close’ with Luke Bryan, an intimate live concert experience on December 6th at the Altman Building in New York City celebrating the release of his sixth studio album, What Makes You Country, due out on December 8 . Luke Bryan curated an exclusive mixtape for Pandora listeners to hear music from his new album and receive details on how to RSVP for the free live event.
Luke Bryan is one of the exceptional artists that contribute to the growing presence of country music listeners on Pandora.
“Pandora is the preferred music streaming service in the U.S. for country music fans. The genre is the second highest ranking overall on the platform, with more than 60 million active country music listeners,” said Jeff Zuchowski, Vice President of Artist Marketing and Industry Relations at Pandora. “We’re beyond excited to celebrate a career milestone with Luke Bryan and offer our loyal country fans an opportunity to experience a live concert from one of the best performers in country music today.”
Luke Bryan has amassed a huge fan base on Pandora with over 26 million station adds, 1.4 million thumbs, 90 million spins per month, and an overall impression of 6 billion spins to date. His latest single “Light It Up” has been streamed over 15 million times by Pandora listeners over the past 30 days, and his station adds continue to climb week-to-week in anticipation of the new album release.
The ‘Up Close’ with Luke Bryan concert is the latest installment in a series of exclusive album release events for Pandora listeners with previous shows including John Legend and Tim McGraw. The ‘Up Close’ program is part of Pandora’s ongoing commitment to provide loyal listeners with exclusive music content and events to experience the artists they love. Pandora and FedEx are teaming up to present this unforgettable experience for Luke Bryan fans.