Darius Rucker is partnering with Ply Gem® (NYSE: PGEM), a leading manufacturer of building products, as the 2017 ambassador for its Home for Good Project to help build hundreds of homes across the United States with Habitat for Humanity. Ply Gem’s commitment in believing everyone deserves a place to call home aligns with Darius’ core values as well as themes across his music.
The Ply Gem Home for Good Project is a multi-year initiative that includes a donation of over $1 million worth of exterior building products and funds for Habitat for Humanity to use to help families throughout the nation build homes. The company will support the project with advertising and social media initiatives to encourage its associates, the building industry—including distributors, builders and remodelers—as well as consumers to support its effort to bring awareness of the need for affordable housing in communities across the country. Last year, Alan Jackson was the ambassador for the project and over 300 homes were built over the course of the year.
“From an early age, my mother always encouraged us to give back,” shares Rucker. “Whether it was mowing a neighbor’s yard or supporting a friend, I think it’s important to give back any time and chance you can. For me, the opportunity to partner with Ply Gem and its Home for Good Project to help so many people at a national level–is incredible. I am really looking forward to what we can do together.”
“We are proud to have Darius Rucker join us as the 2017 Ply Gem Home for Good project ambassador. He shares our passion for giving back to the community and conviction that every American deserves a place they can be proud to call home,” said Gary E. Robinette, chairman and CEO, Ply Gem. “We are committed to the Home for Good project and look forward to partnering with Darius, Habitat for Humanity and families across the US in 2017.”
Through its first year of the Home for Good project, Ply Gem has already donated enough building materials – including windows and siding – to help build 300 homes.
As a way to kick off the Home for Good project, the Ply Gem Deck the Halls with Darius Rucker Sweepstakes opens today. Contestants can enter by visiting www.dariusrucker.com/plygem and add Darius’ new single “If I Told You” to their Spotify playlist to be entered to win. There will be five lucky winners – one each week – who will win a $250 Visa gift card.