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Frankie Ballard Attends Sturgis Motorcycle Rally

IMAGE DISTRIBUTED FOR ALLSTATE - Zach Ness, front left, Rick Fairless, front right, and Frankie Ballard, middle, pose with the Guardians of the Ride at the Allstate Rider Protection Zone during the Sturgis Rally on Tuesday, August 9, 2016 n Sturgis, S.D. As part of the inaugural safety initiative, Allstate recognized the five safety advocates for their dedication to protecting riders in their communities and across the country. (Toby Brusseau/AP Images for Allstate)

 (Toby Brusseau/AP Images for Allstate)

This week country music star Frankie Ballard is attending his first-ever Sturgis Motorcycle Rally as part of Allstate’s Guardians of the Ride program, which honors riders for their dedication to motorcycle safety. An avid rider and motorcycle enthusiast himself, Ballard was on-hand to honor the Guardians and encourage fellow riders and drivers alike to make safety a priority.

IMAGE DISTRIBUTED FOR ALLSTATE - Sturgis Rally attendee Braedon Phillips, middle, receives an autograph from country music star Frankie Ballard, right, as friend Dylan Cass observes at the Allstate Rider Protection Zone on Tuesday, August 9, 2016 in Sturgis, S.D. Ballard partnered with Allstate for their Guardians of the Ride motorcycle safety initiative. (Toby Brusseau/AP Images for Allstate)

(Toby Brusseau/AP Images for Allstate)

Ballard’s breakthrough album Sunshine & Whiskey contained three consecutive No. 1 hits – “Young & Crazy,” the platinum-certified “Sunshine & Whiskey” and the gold-certified “Helluva Life” – and helped take the singer-songwriter to a new level of popularity. His latest project, El Rio, features the Top 20 single “It All Started With A Beer.”

Performers Mentioned In This Article

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