Seven-time GRAMMY® Award winner Carrie Underwood along with DICK’S Sporting Goods hosted a special presentation earlier this week of the new CALIA by Carrie Underwood line, the brand’s New York Fashion Week debut.
As lead designer Carrie was present to show off the fitness and lifestyle brands’ first Fall / Winter collection. Guests experienced first-of-its-kind Fashion Week programming and had the opportunity to take home looks directly from the runway, creating a fully immersive and distinctive brand experience.
Created in partnership with Carrie Underwood and DICK’S Sporting Goods, CALIA first launched in March 2015 catering to today’s woman who embraces an active lifestyle and demands more versatility from her wardrobe. With high-quality garments built to support the female body in motion, CALIA incorporates functional details and performance-driven fabrics into sophisticatedly feminine designs. The newest evolution of the line features apparel and accessories in bold, nature-inspired patterns and luxe, technical materials to help women transition both throughout their day and from fall to winter months.
For all the latest updates and an inside look at CALIA’s NYFW show, follow @CALIAbyCarrie on Twitter, Instagram and Facebook. More information on the line is available at caliastudio.com.
Photos Courtesy of DICK’S Sporting Goods