“Wine, Women and Song,” featuring Gretchen Peters, Matraca Berg and Suzy Bogguss, returns to Nashville on July 23rd at The Listening Room for a fundraiser to benefit MUSIC & MEMORY℠. Hit songwriter Lori McKenna (“Girl Crush,” “I Want Crazy”) will perform an acoustic set to open the show. This is the first time in over a year that the acclaimed trio has performed together and the first Nashville MUSIC & MEMORY℠ event.
MUSIC & MEMORY℠ is a non-profit organization that brings personalized music into the lives of the elderly or infirm through digital music technology, vastly improving their quality of life. The organization trains nursing home staff and other elder care professionals, as well as family caregivers, on how to create and provide personalized playlists using iPods and related digital audio systems that enable those struggling with Alzheimer’s, dementia and other cognitive and physical challenges to reconnect with the world through music-triggered memories. By providing access and education, and by creating a network of MUSIC & MEMORY℠ Certified elder care facilities, the goal is to make this form of personalized therapeutic music a standard of care throughout the health care industry.
Universal Music Publishing’s Cyndi Forman, who volunteers weekly at a Nashville nursing home, discovered the program and soon found that there weren’t any nursing facilities in Nashville that were involved with MUSIC & MEMORY℠.
“We see the power of music every week and have started bringing in iPods and playing music for the patients and it truly is incredible,” said Forman. “We just want to bring awareness to the organization as well as raise money to help fund the program in nursing homes in the area.”
The group is also asking for donations of old iPods iPhones, and iTunes gift cards. MUSIC & MEMORY℠ will take the donated devices, wipe them clean, and load them with personalized playlists for individual patients. There will be someone on hand the night of the show to collect them.
Tickets are $20 and can be purchased at www.listeningroomcafe.com/calendar. All proceeds go directly to MUSIC & MEMORY℠.
For more information, visit www.musicandmemory.org.